SEO Work for On-line Store

Screenshot - Thermometer Superstore websiteA website built by the customer using Actinic, an "off the shelf" eCommerce package. easierthan are currently working closely with the customer on a long-term Search Engine Optimisation (SEO) project to improve their Google rankings.

The intention is to try to make sales via searches equal to those gained using Google Adwords and improve the site's overall visibility and turnover.

This is a comprehensive review looking at:

  • Product page labelling, including title tags, metatag keywords and descriptions.
  • Labelling, content and linking to home and information pages.
  • Enhancing product pages to include links to and from faqs, articles, reviews, suitable alternatives, keyword rich descriptions.
  • Use of unique content.
  • Linking to and from relevant information articles in forums and blogs.
  • Use of images and inclusion of suitable alt text.
  • Links to the site from business directories, trade sites, blogs, forums, price comparison sites, other 3rd parties.
  • Review of locality information.
  • Readability of HTML content.
  • Investigation of what is working for the competition.

easierthan have a flexible pricing approach to suit each customer's needs. In this instance, the work is being done at a low hourly rate, with bonuses placed on agreed targets for success.

About The Customer

Thermometer Superstore is a division of Food Safety Direct. The eCommerce website offers a wide variety of thermometers and other temperature monitoring instruments on sale direct to the public as well as businesses. All prices include vat and delivery, so the price you see is the price you pay.

Testimonial

"Having dealt with many IT specialists who seem to delight in baffling and confusing the end user, it makes a refreshing change to deal with someone who not only really understands the way the technology works but also talks to you in a way you can feel comfortable with.

I have worked with Dave on several projects and wouldn't have a moment's hesitation in recommending him to anyone who is looking for someone who is easy to deal with, communicates in layman's language and above all listens to what the customer wants.

In my experience EasierThan has always produced high quality work and have delivered on time."

Dave Watson
Director
Thermometer Superstore (Division of Food Safety Direct Ltd)

Call for a Quote

If you like what you see, why not contact easierthan for a no obligation quotation:

Getting a good website is easier than you think...

Our Location

Based in Cleveleys on the Fylde Coast, easierthan are well placed to serve Blackpool, Preston, Lancaster and surrounding areas, including: Blackburn, Carnforth, Cleveleys, Chorley, Carleton, Fleetwood, Freckleton, Fulwood, Garstang, Great Eccleston, Hambleton, Heysham, Kirkham, Knott End, Leyland, Longridge, Lytham, Morecambe, Poulton-le-Fylde, Pilling, Preesall, St Annes, Thornton, Wesham and Warton.